July 2016 was the time when superhit AR game Pokémon Go made the scene. Undoubtedly, it was the first Augmented Reality game of its kind that the users got to experience. Not just games, even applications of different sorts that featured Augmented Reality never made it to the level this game did.
According to an article on Recode, the game reached around 90 million downloads in the first three weeks of its release. Even after an entire year, the record remains unbroken. In fact, even after a year the decline in downloads reached merely a million downloads per week. Regardless, it’s easily the biggest launch of the past year. Nintendo’s long-awaited Mario Run that released on the iPhone very recently was the one that comes slightly close. Mario Run averaged around 44 million downloads in its best week. The download then reached a low and spiked later this spring. Proof that even the biggest of launches reached a fraction of what Pokémon Go achieved and is still maintaining to achieve.
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What’s weird is that even Facebook’s top download peaked at around 14.5 million. So, is that the creative length that people can get to? Is Pokémon Go the bar set by Augmented Reality App Development Companies in USA, Canada, UK or all over the world? Well, till the next game comes out that question remains unanswered. Our app development experts at CMOLDS believe that there just might be better augmented reality products. AR games and applications take a while to get designed and developed because of their unique and amazing features.
Ever since the release of Pokémon Go, thousands of Augmented Reality applications have reached development phase but are somehow still in the development phase. Our application development team at CMOLDS is currently working on some of the best AR application ideas that will reach their peak. Think you have an AR App idea that will reach the top? Reach us at CMOLDS app development agency today.
Imran Abdul Rauf is a Digital Marketing Strategist, employed at CMOLDS, and specializes in content marketing, email marketing campaigns, lead generation, and other aspects of digital marketing. A content enthusiast by the day, and hardcore gamer by night, Imran is also a regular guest contributor at some of the top tech and digital marketing platforms.