Palo Alto – Social giant Facebook has reportedly enabled adding a new GIF maker in its iOS app. The change first came into notice through a tweet by The Next Web’s Matt Navarra who shared a screenshot of the GIF maker.
According to Mirror, The feature will be available with the slide of the finger to the left in shape of a tab inside the Camera option on the iOS app. The feature will allow the user to turn videos directly into GIFs for the user to share on the timeline or post as a story on Facebook. The folks have tested the feature first in the shape of Boomerang on Instagram. The feature became an instant hit and is being used by millions worldwide. Additionally, the app owners also embedded an option in WhatsApp to create a GIF from a video recorded directly through WhatsApp. This again had a brilliant response. The social giants have also embedded the GIF feature into the Facebook Messenger.
The GIF feature is currently one of the most used features on social media originating from Myspace and gaining its popularity via Tumblr. Twitter recently provided its users with the GIF feature at the start of 2016 boosting its ROI at a staggering rate. It is still one of the most used features on the website. Following its footsteps, Facebook is enabling users in using the GIF feature even in the comments section. Will this GIF revolution take its toll on the users? Is this a feature that’ll create results for several new applications? Leave your comments below and let us know what you think about the latest feature introduced by Facebook.
Imran Abdul Rauf is a Digital Marketing Strategist, employed at CMOLDS, and specializes in content marketing, email marketing campaigns, lead generation, and other aspects of digital marketing. A content enthusiast by the day, and hardcore gamer by night, Imran is also a regular guest contributor at some of the top tech and digital marketing platforms.