Ever felt annoyed when an app crashes back to back? We bet you have. Where Apple has decreased the number of app crashes quite some time ago, Android still hasn’t taken a step forward in this regard. However, reports in the market concur that several android applications are about to get downgraded due to repetitive crashes. Google is one the verge of creating an excellent app store optimization move and will filter apps by their quality of performance on the Google Play Store. What this means is, all of the applications will now be ranked on the ‘quality first’ factor.
Google says its looking at excellent performance data and maximum user insights to take care of the ranking system on the Google Play Store. Additionally, Google aims to clean up the mess currently on the Google Play Store. This may be a huge step for Google in creating a qualitatively controlled android app market. This will soon be controlled by Google’s favorite new way of automating functions i.e. Artificial Intelligence.
The folks at Google have always been very mysterious with the way they rank their applications. Their algorithms on SEO and Analytics have always been top-notch making them the digital giant that they currently are. What app analysts all over the world and even here at CMOLDS are scratching their heads over how this implementation will result. Quality over quantity always wins when it comes to the digital world and that is partially why we, at CMOLDS, focus on creating applications that win the market. Here’s hoping that this change can become a permanently prosperous change for applications.
Imran Abdul Rauf is a Digital Marketing Strategist, employed at CMOLDS, and specializes in content marketing, email marketing campaigns, lead generation, and other aspects of digital marketing. A content enthusiast by the day, and hardcore gamer by night, Imran is also a regular guest contributor at some of the top tech and digital marketing platforms.